Case Study: Cartier
Here at Blake, our Bespoke Service offers unique, made to order envelopes, designed for a specific purpose. With the ability to supply almost any shape and size of envelope using almost any kind of material, our skilled team are always able to come up with that special something to suit the most particular requests. Here we share the success of a bespoke project the Blake team completed for Cartier.
When Cartier approached us in June, they required two sizes of envelopes, a 100x100mm and a 160x160mm. These were to be made from our unique shimmering rainbow paper – this had never been used for such small envelopes before, so this was a new challenge and our team began by creating a handmade sample for them.
Once the templates had been signed off, it was time to begin! Our team had to get the shimmering rainbow flat sheet papers and die-cut and crease them to the right size template. The next step was to fold and glue the edges of the envelope together, before finally adding the peel and seal strip onto the flap of the envelope. Almost every aspect of this was done by hand, which was a time consuming process requiring great attention to detail.
As Cartier required these to be sent to New York, the lead time had to be very quick. Through their commitment and skill, our team were able to turn the whole project around in 7 days ready to ship to the USA in time for the Cartier launch!
Cartier were very happy with the finished result. See below for some of their feedback:
‘Regarding the beautiful envelopes…
We are actually using them for the launch of our new feminine fragrance in September!
The envelopes will be used to send little notes and samples to our clients, and they will be displayed in our different point of sales in North America as you can see below, on our CARTIER counters:'
‘Thank you so much for your great help and support on this! I just wanted to thank you all for your help on the delivery as we’ve just received all the package with the envelopes, thank you so much for your precious help and support! We are all set!
‘The Cartier team loves your envelopes and are really happy to have them for the launch of our new fragrance Cartier Carat! I look forward to working with you again in the future’