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How Packaging Influences Human Behaviour

How Packaging Influences Human Behaviour

Packaging is an immediate form of marketing which can influence a consumer to purchase a product there and then. This article breaks down how packaging can persuade consumers....

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Eight Ways to Ensure Your Letters are Professional

Eight Ways to Ensure Your Letters are Professional

When it comes down to business, the first important thing to do is to create a good impression on customers. This includes a well written, professional letter....

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Seven Ways to Recycle Envelopes

Seven Ways to Recycle Envelopes

Paper makes up almost a third of waste in a UK household. And in this paper waste, envelopes are very much included! Here’s how you can recycle them!...

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Guide to Designing Business Stationery

Guide to Designing Business Stationery

Business stationery is just one of those finishing touches that adds to the professionalism and polished appearance of a business. So, where do you start?...

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Six Reasons Envelopes Are Important For Your Business

Six Reasons Envelopes Are Important For Your Business

Letters are an essential form of communication between customer and business, and there are many advantages in investing in professional-looking business envelopes. ...

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Eliminating Waste: How Blake are Staying Ahead of the Curve

Eliminating Waste: How Blake are Staying Ahead of the Curve

Single use plastics, unnecessary packaging, excess waste…Discover the thoughts of some of the most renowned experts in the industry and find out how Blake, as usual, are staying one step ahead....

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Why Packaging is an Important Part of Your Marketing Strategy

Why Packaging is an Important Part of Your Marketing Strategy

Packaging is one of the most immediate interactions a potential customer has with your brand. Making sure your product is presented in the best possible way is a great advertising tool for your business. ...

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CALENDAR: November 2019

CALENDAR: November 2019

One of the last on our calendar letters this year, make the most of this humorous note from the much loved character, Peter Rabbit! Read on......

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Up To Date Data: The Secret to a Successful Mailing

Up To Date Data: The Secret to a Successful Mailing

There's nothing like a great piece of mail to make a good impression on your customers, but if your data isn't up to date, it will never be seen......

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Driving The Right Emotions With Coloured Mail

Driving The Right Emotions With Coloured Mail

Why is the use of colour so important to the success of your direct mail? What are the different meanings and representations behind each colour, and what emotions will they drive? Find out more......

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